Why choose Challenge? What’s the point in training till you drop if you’re going to be losing efficiency and speed in your tires?

Ride quality is paramount, and no other tire offers the supple, responsive traction of a Challenge tubular, eliminating barriers in achieving your maximum speed and potential. Supple tires not only offer a sublime ride, they reduce rolling resistance, and enable more precise handling and a greater range of pressures. They adapt quickly as the tire changes shape while cornering and rolling, which increases road surface contact and grip while cornering, plus shock absorption as you pass over irregularities in the road. We make Challenge Handmade Tires 100% in our family-owned factory in Thailand, 90 minutes down the coast from Bangkok. We are in Thailand because that is where our natural rubber and latex is sourced, where we can control the raw materials and where the world’s rubber and latex experts work.

Challenge tires' high-end, flexible casing provides superior grip and comfort with higher speed due to its lower rolling resistance. Challenge offer clincher or tubular options for Road, Gravel and Cyclo-Cross and in 2019 introduce some Tubeless (TLR) options in their range.